Open the doorway to opportunity.
The State Brand demonstrates that we are the central doorway to the whole country.
Brand South Australia encourages South Australian businesses, community groups and sole traders to use the State Brand. It is a way to show that your business supports local, and encourages others to choose your business.
The more businesses that use the State Brand, the faster we’ll draw recognition to South Australia and its businesses.
"South Australia is the south of Australia.
The pivotal state. The hub.
The only one that touches every other mainland state."